IDENTITAS BRAND

Bangun sistem visual yang mudah dikenali dan digunakan ulang

Membangun sistem visual yang dapat digunakan ulang pada logo, warna, tipografi, aset brand, dan aturan pemakaian.

Jika tampilan belum konsisten

Identitas Brand

Sistem visual yang konsisten, bukan hanya logo sekali pakai.

Logo direction or refinementColor paletteTypography systemBrand elementsLayout rulesSocial/profile starter assets

PROBLEM

A logo is not the system. It is only one part of it

A logo is only one part of a usable identity. Fedrix builds the system around color, type, layout, graphic assets, rules, and applications.

Best fit
  • Inconsistent brand look
  • New brand launch
  • Rebrand preparation
  • Brands needing reusable visual rules
PricingMulai dariRp1.990.000

Indonesia pricing is locally adjusted. Final scope is confirmed before work begins.

DELIVERABLES

Bangun Identitas Brand

Logo direction or refinement

Color palette

Typography system

Brand elements

Layout rules

Social/profile starter assets

Mini brand guideline

PACKAGES

Starting points scoped before work begins

Jika tampilan belum konsisten

Identity Foundation

Harga tetapRp1.990.000

Early brands that need basic visual consistency without a full identity system yet.

Brand board + logo export folder

5-7 working days after approved direction

  • Logo direction or refinement
  • Primary color palette
  • Typography pairing
  • Basic visual mood direction
  • Simple brand board
  • Basic usage notes
Bangun Identitas Brand
Jika tampilan belum konsistenMost popular

Identity System

Harga tetapRp3.290.000

Businesses that need a more consistent visual system across website, social media, documents, and customer-facing assets.

Mini brand guideline + asset folder

7-12 working days after approved direction

  • Logo system
  • Primary and secondary color palette
  • Typography system
  • Brand elements
  • Layout direction
  • Icon or graphic direction
Bangun Identitas Brand
Jika tampilan belum konsisten

Identity Launch Kit

Harga tetapRp4.990.000

Businesses preparing a public launch, website launch, campaign, product launch, or stronger digital rollout.

Extended guideline + launch asset folder

10-15 working days after approved direction

  • Everything in Identity System
  • Extended brand guideline
  • Website visual direction
  • Social media template starter pack
  • Presentation/profile visual direction
  • Launch asset direction
Bangun Identitas Brand

ADD-ONS

Optional additions when the scope needs more depth

Add-ons are only included when they clearly support the approved project scope.

01

Extra logo concept set, 2-3 additional concepts

Additional creative directions when the logo decision needs wider exploration.

Harga tambahanRp990.000
02

Logo refinement round beyond included revision

A focused extra refinement after included revision scope.

Harga tambahanRp299.000
03

Social media template pack, 6 templates

Starter post/story direction for a compact social presence.

Harga tambahanRp590.000
04

Social media template pack, 12 templates

A broader social template set for launch or campaign use.

Harga tambahanRp990.000
05

Brand guideline expansion

Expanded rules so the identity is easier to reuse.

Harga tambahanRp990.000
06

Packaging or label concept, 1 product line

A visual direction for one product packaging or label line.

Harga tambahanRp790.000
07

Presentation template, up to 10 slides

A presentation template direction for early sales or partner decks.

Harga tambahanRp690.000
08

Business card or stationery set

Simple printed identity applications for operational touchpoints.

Harga tambahanRp399.000
09

Simple motion logo direction

Motion direction notes for a simple logo movement concept.

Harga tambahanRp899.000
10

Additional application mockups, 5 mockups

More mockups to show the system in practical use.

Harga tambahanRp399.000
11

Brand asset export for Canva use

Prepare selected assets for easier Canva handoff.

Harga tambahanRp299.000

PAYMENT TERMS

Payment terms

Projects start after the first payment is received. Final files, launch handover, and ownership transfer are completed after final payment.

  • Clarity Review and digital products: full payment upfront
  • Add-ons under Rp1.000.000: full payment upfront
  • Brand Strategy and Brand Identity: 50% down payment, 50% before final handover
  • Website Launch and Brand-to-Web Launch System: 50% down payment, 50% before launch or handover
  • Custom Digital Systems under Rp15.000.000: 50% down payment, 50% before handover
  • Custom Digital Systems above Rp15.000.000: 50% down payment, 30% after approved build preview, 20% before final handover

PROOF EXAMPLES

Sistem visual yang konsisten, bukan hanya logo sekali pakai

Brand board

Use this proof type to review the service output before making bigger claims.

Logo usage

Use this proof type to review the service output before making bigger claims.

Color and type system

Use this proof type to review the service output before making bigger claims.

Application previews

Use this proof type to review the service output before making bigger claims.

PROCESS

Clarity-to-Launch System

  1. 01

    Diagnosis

    Menemukan masalah pada pesan, penawaran, bukti, dan pengalaman website.

    Catatan kejelasan
  2. 02

    Posisikan

    Menentukan audiens, positioning, dan arah pesan yang lebih tajam.

    Frame positioning
  3. 03

    Sistemkan

    Mengubah strategi menjadi struktur visual, UX, halaman, dan deliverable.

    Peta sistem
  4. 04

    Bangun

    Membangun identitas, halaman, dan komponen website sesuai scope.

    Build siap launch
  5. 05

    Handover

    Menyiapkan aset, catatan, dan aturan penggunaan ulang untuk handover.

    Panduan handover

CONTEXTUAL FAQ

Pertanyaan sebelum scope-nya jelas

Is this only logo design?

No. The identity work focuses on reusable rules and applications, not a one-off logo file.

Mulai Clarity Review